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28/02/2012

Get behind NSW wine, retailers urged

A campaign urging NSW consumers to demand local wines should be welcome news for the state's winemakers, who feel the industry could be doing more to push their wares. Launched at the weekend's Sydney Cellar Door event, the 'Ask For It' campaign aims to encourage NSW residents to become as fiercely parochial about their state's wine as the other wine-producing states, reports The Shout. "If they can't see a NSW wine on a bottle shop shelf or on a wine list then they should ask for it," NSW Wine said.